The glamorous, Madison Avenue days of whisky and women as inspiration are long gone. Marketing and Advertising have evolved from a creative, art-form presented in Mad Men to an analytic, data-driven, science in a digital world.
Every day, thousands of pieces of content go live. Social media messages, email, blogs, videos – every type of content you can imagine.
You’re probably investing a considerable amount of money or are planning to do so, so what can you do to start getting those great cases in your hands?
It may sound trivial, but knowing the difference can help you shape your overall marketing strategy.
We are looking to simplify the process of staying up to date with the world of PPC by compiling a list of the people who are constantly renovating the PPC industry.
When searching for your next blog topic idea you can go from listening to the conversation on social media, to using tools like Google Analytics or Buzzsumo.